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Is real-time advertisement really worth compromising customer trust?

Yesterday, as I was walking through my hometown mall, I wandered into a shoe store looking for a pair of sneakers. Meanwhile, I was on Facebook messaging my mom about our dinner plans for the evening. And in the sidebar of the site, an advertisement appeared. Not just any advertisement, but one for the very shoe store I was walking through!

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Why your Infrastructure Manager is a crucial part of your Core Management Team

In my opinion, infrastructure managers are among the least appreciated top-tier management specialists within major corporations. They are crucial to the success of failure of a business, and businesses can make substantial improvements by including them in all aspects of business planning.

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Nike Steps Up Its Game with new Open Source software

Nike has long been known as a company that doesn’t fear experimentation. It was one of the first to combine wearable tech with user data and has revolutionized the athletic wear industry. Now it is joining the ranks of other major industries in sharing open source company software with the tech community. This could lead to improvements in the products and other benefits of collaborative programming.

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Bringing Online Shopping Home: Innovative "Concierge" Shopping services

There are times when we are all too lazy to actually go out shopping- that’s why online retail is so huge. But there are countless downfalls to online shopping to go along with its advantages. You can’t actually see and feel the product, for one. It may not be what you thought, too big or for the wrong purpose. Additionally, especially if it's a tech product, you may not even be able to figure out how to use it. The interesting trend of online shopping “concierge” services is trying to ease some of these problems using new retail technology.

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Like it? Buy it! Social media's ongoing conversion to retail platform

Every advertiser knows about the importance of advertising via social media. It is drilled into our heads on every economic news site. Something that is getting less attention, though, it the surge of actual commerce happening through social media.

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